[dropcap size=big]O[/dropcap]nce a year, there’s a drag show at a small whitewater rafting outfit in Fayetteville, West Virginia. Cantrell Ultimate Rafting, which everyone just calls Cantrell’s, is a family-owned business that gives guided tours to church groups and Boy Scouts and curious travelers looking to brave the rapids of the New River. The site boasts …
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Want to visit Cuba? It’s complicated. In 2016 everyone’s favorite communist island nation got its day in the sun when then president, Barack Obama, eased restrictions for U.S. travelers – meaning Americans were no longer required to visit Cuba through a licensed travel group. They could go as individuals, or what’s known as people-to-people travel. …
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“Can you explain the revenue model?” “What percentage of your sales are from repeat customers?” “Do you see this as a lifestyle business or as having the potential to be a huge scalable company?” An all-star panel of CEOs, investors, and leaders in the outdoor industry fired off these questions and more at Camber Outdoors’ …
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As part of our ongoing series interviewing inspiring women, we spoke with Mary Tilson, a yoga instructor who uses Yoga Trade to expand her practice and her horizons.
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The Beginning When I was ten years old, I was transfixed by a book at the town library: Madeleine L’Engle’s A Ring of Endless Light. The cover art, a watercolor of a young woman in a black racing swimsuit riding a sleek blue-black dolphin, arcing between a night sea and a starry sky, was a gateway …
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Bluetooth speakers are all the rage these days, and, this summer, it seems like more and more outdoors brands are jumping on the blue-tech bandwagon to put out their own versions. Gone are the days of cranking up the volume on your phone and hoping to make out some semblance of a melody. Gone are …
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Movement shapes our lives. How we choose to move defines us, sketches the outline of experience. Yet movement also invites the space to be moved—in unexpected, even tectonic ways. In the weeks leading up to REI Outessa, I imagined a weekend bursting with movement. Hiking, running, biking, climbing, all in a gorgeous mountain setting with amazing, …
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There’s nothing fiercer than clambering up a steep scramble while rocking a skirt. Women can really rock it in the outdoors (Misadventures itself is proof enough of that). But the outdoor industry has always, perhaps unintentionally, turned a blind eye to the technical needs of women venturing outside. Growing up, we’ve all envied that purple …
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Is this real life?, I asked, arriving at the 2017 Women’s Outdoor Summit for Empowerment. Sunlight streamed in through floor-length glass windows, the Golden Gate radiant in the background, without a hint of fog in sight. Unzipped Patagonia puffies lay strewn about on this perfect San Francisco summer day. Teresa Baker, founder of African American …
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I remember buying my first backpacking backpack. I walked into an outdoor store and chatted with a salesman about options. When I asked about lightweight packs, he dismissed them, telling me they would strip away any comfort and weren’t worth it. I left with a backpack that on its own weighed close to five pounds. …
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Martina Brimmer is the Co-Founder and Creative Director of Seattle-based bicycle bag and pannier company, Swift Industries. This week, she’s taking over the Misadventures Instagram feed, to give us all a behind-the-scenes peek at how Swift Industries make their bags, and how the tenets of wilderness travel influence her business philosophy. But before you hop …
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August 29th, 2014 HWY 120 Eastbound, Yosemite National Park 6:30am [dropcap size=big]M[/dropcap]y headlights lit the trees as I drove in silence. With the faint rise of the sun, the sky was a smear of painted clouds just beyond the Sierra Nevada ridgeline, and as the sun crept closer to the precipice of the mountains’ rugged …
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